Dog Essentials All Dog Owners Need

Dog owners are a special breed (at least that’s what we like to think!).

We know that our dogs are more than just pets—they’re family members, and they deserve to be treated like royalty.

With that in mind, we’ve put together a list of some of the most important dog essentials every owner should have.

Of course, there are tons more things you can buy for your dog, but these are the essentials that will make your life easier as a dog owner and help keep your pup happy and healthy (and you might not have thought of some of them!)

(Let us know if we missed something out here.)

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Basics

These are the things that all dog owners should have and are sure to help you care for your dog better.

Bed

Key Benefits

  • Pressure-relieving memory foam and durable support foam to create a bed that loves Fido back.
  • Excess material on top for dogs that like to dig and scratch to make the perfect sleeping spot
  • Supportive foam bolsters on the mattress create a safe space for dogs to lay their heads
  • Microfiber blended material designed to be durable and rip-resistant
  • Removable and machine washable cover that’s impenetrable to fur slobber-resistant.

Collar

Key Benefits

  • Proudly Built in New Hampshire and Guaranteed (Even if Chewed)
  • 12-20″ adjustable length is suitable for many sizes of dogs
  • For best fit read the sizing guide and always measure your dog
  • Matching 1″ wide leashes and harnesses available
  • All edges turned under and stitched to protect fur and skin

Crate

Key Benefits

  • Convenient double door (front & right side) dog crate configuration with two slide-bolt latches per door securely locking doors in place
  • Dog crate folds flat for convenient storage, travel & portability
  • Ultra-strong crate design creates a safe place for your pet while you’re away

Harness

Key Benefits

  • Stops pulling
  • Control in the car
  • Great for running
  • Adjustable fit
  • Top handle
  • Two point control

ID Tags

Key Benefits

  • These tags can be personalized with up to 4 lines of text on each side
  • The print is designed to hold up to his exciting escapades
  • Cut into the shape of a bone to make personal identification even more paw-sonal!
  • Available in different colors and materials

Leash

Key Benefits

  • EASY TO USE: The easy on, easy off hook makes securing the leash to your pet’s collar or harness effortless
  • OPTIONS: PetSafe Nylon Leashes are available in multiple lengths and widths so you can choose the size that works best for your dog or cat
  • GREAT ADDITION: PetSafe Nylon Leashes pair perfectly with many training aids like Easy Walk Harnesses and Gentle Leader Headcollars

Playpen

Key Benefits

  • Can be used in dog play yards and as a play gate, small dog fence, and more
  • The IRIS playpen is portable and provides 8 square feet of play space for dogs, cats, and other pets
  • Pet playpen with door is made of durable molded plastic

Poop bags

Key Benefits

  • Keep your hands safe, and odor contained
  • Recycled materials are used in the packaging and roll cores because details matter
  • Pairs with a leash dispenser

Toothbrush and toothpaste kit

Key Benefits

  • Kit includes finger brush and dual-ended toothbrush with large and small head for easy cleaning
  • Help eliminate your pet’s bad breath and combat harmful growth in your cat or dog’s mouth
  • Non-foaming toothpaste removes food debris and plaque for healthy, polished teeth and fresh breath

Wet wipes

Key Benefits

  • Gentle and cruelty – free: Made with soothing aloe vera, shea butter, chamomile, and cucumber. 
  • Gentle, yet durable – Not only are these wipes gentle and hypoallergenic but ultra-durable
  • Portable packaging allows for easy travel and keeps your wipes extra damp, even long after opening

jump to basics | diet | grooming | health |

Diet

Ensuring our dogs get well-fed is a big responsibility.

Luckily, there are many different types of food for your dog to get its nutrition.

Dry dog food

Key Benefits

  • This adult dry dog food’s ingredient is chicken; high quality protein with wholesome grains like oatmeal
  • Crunchy kibble has no meat byproducts, fillers, or artificial preservatives
  • Expertly selected ingredients and added nutrients support immune health, energy levels, joint and bone health, and healthy skin and coat
  • Made in the USA using only the finest globally sourced ingredients

Wet dog food

Key Benefits

  • Nutritionally dense wet food, crafted with chicken along with wholesome grains and simmered in broth for great taste, made without corn, wheat or soy
  • Complete and balanced goodness for all ages, breeds and sizes Our wet dog food recipes, crafted for multi-dog homes, makes meal time a breeze
  • Formulated with antioxidants and probiotics to support a healthy digestive and immune system, along with a nutritious blend of vitamins and minerals to support healthy joints, skin and coat

Dehydrated raw dog food

Key Benefits

  • Cage free chicken offers raw nutrition, including protein, digestive enzymes & amino acids
  • EasyRaw delivers REAL nutrition with no fillers preservatives artificial colors by-products or additives
  • Dehydrated fruits & vegetables are gently cooked at 115 to offer easily digested, whole food nutrition, including vitamins, minerals and antioxidants

Freeze dried dog food

Key Benefits

  • Made with fresh, grass-fed beef raised without antibiotics, steroids or added hormones and USDA certified organic fruits and vegetables. No corn, wheat, soy, lentils, or legumes
  • Convenient and delicious raw nutrition that is shelf-stable and ready to serve. Simply crumble the freeze-dried nuggets and rehydrate with water, Bone Broth, or Raw Goat Milk
  • Freeze-dried raw, minimally processed dog food delivers the highest digestibility for maximum nutrient absorption to help support healthy weight, reduced stool volume, healthy skin and coat, oral health, and clear eyes

Fresh dog food

Key Benefits

  • High-quality food with no by-products or funky fillers
  • Your dog gets the exact nutrients it needs at every stage of life
  • Cooked in small batches, Ollie arrives fresh and right on time

Grain free dog food

Key Benefits

  • Premium protein expertly balanced with nutrient rich superfoods for a complete and balanced dog food, with guaranteed levels of all the nutrients your dog needs to thrive and no fillers
  • Wellness CORE dog food is made with a high concentration of protein from fresh meat ingredients
  • Supported by omega fatty acids, antioxidants, glucosamine, probiotics and taurine for a healthy heart

Organic dog food

Key Benefits

  • Made with a precise blend of organic ingredients, antioxidants, vitamins and minerals expressly blended for optimal nutrition
  • No corn, wheat or soy is added
  • Formulated by pet food nutritionists

Vegan dog food

Key Benefits

  • All clean, all rich in nutrients for all-around nutrition
  • Guaranteed levels of omega -3 and -6 fatty acids which can help relieve common skin irritations and itchiness, leaving your pup with a soft and smooth coat
  • Guaranteed amounts of DHA, Taurine, and L-Carnitine help with brain development and heart health

jump to basics | diet | grooming | health |

Grooming

When you groom your dog, you allow their coat to breathe, which promotes strong, healthy growth and removes any worn-out or damaged hair.

Additionally, grooming keeps the amount of grease in your dog’s coat at a minimum and ensures that their skin can breathe.

If you want to do it yourself, be equipped with these tools.

Brush/Deshedding Tool

Key Benefits

  • Developed with professional groomers for everyday de-shedding, detangling, and removing small mats
  • Features two brushes and grooming actions in one: One side contains stainless steel tips with a protective coating to remove loose hair and detangle coat; the other side has dense nylon bristles to redistribute natural oils for a healthy, shiny coat
  • Ergonomically designed handle allows for maximum comfort and control

Key Benefits

  • Rotating metal teeth remove loose hair from the undercoat and help prevent tangles and mats in dense fur
  • The grooming Rake is best for dogs with thick fur or dense double coats
  • Convenient solution for daily use
  • Ergonomic non-slip handle gives you maximum control

Conditioner

Key Benefits

  • This pH-balanced conditioner with colloidal oatmeal detangles coats while re-moisturizing and soothing itchy, dry skin. It will leave your best friend’s coat soft and plush while bringing out its natural luster and brilliance
  • Blended with ingredients, such as vegetable-derived conditioner & detangler, organic shea butter, colloidal oatmeal, and organic aloe vera.
  • No parabens, dyes, soap, sulfates, phthalates, alcohol
  • This product is PH-BALANCED FOR PETS and safe for dogs, puppies, cats & kittens over 6 weeks old

Detangling Spray

Key Benefits

  • Dog coat detangler reduces stress during dog grooming by minimizing pulling of fur in matted areas
  • All natural ingredients include lemon oil to reduce buildup and linseed oil to coat the fur
  • Can be used after a bath and in between baths to keep your dog’s fur free of knots and matted fur

Dog hair clippers/trimmers

Key Benefits

  • 2 Hour Run Time that allows for multiple grooming sessions with your pet before needing a recharge
  • Equipped with a 10-minute quick charge for instant power, 3-5-hours for a full charge; lithium-ion battery holds a charge for up to a year without any memory issues
  • Self-Sharpening Precision Blades that provide snag-free cutting and remain sharp

Ear cleaner and cotton balls

Key Benefits

  • Veterinarian Formulated to Gently Clean, Deodorize, Acidify and Dry Your Pets Ears
  • Safe And Gentle Ear Cleanser with Aloe Vera for Daily Use. Won’t Sting, Burn or Aggravate the Ear Canal
  • Eliminates Build Up of Wax, Fluid, Dirt & Debris to Stop Itching, Scratching, Head Shaking and Irritation
  • Helps Relieve Ear Infections Caused by Growths, Buildup, and Itching

Key Benefits

  • No pesticides or other harsh chemicals so they are hypoallergenic
  • Made with GOTS certified organic cotton
  • Cruelty-free, biodegradable, and chlorine and fragrance-free

Grooming gloves (like giving a massage!)

Key Benefits

  • Comes with inner straps for smaller hands to ensure a universal fit
  • This grooming glove has an adjustable wrist strap to keep it secure
  • Mesh outside allows water to flow through and encourages quick drying
  • Comes with inner straps for smaller hands to ensure a universal fit
  • This grooming glove has an adjustable wrist strap to keep it secure
  • Mesh outside allows water to flow through and encourages quick drying

Grooming table/center

Key Benefits

  • Designed for professional grooming
  • Sturdy and durable steel frame with non-skid feet
  • Equipped with bone shape texture pattern non-slip hard rubber tabletop that is easy to clean
  • Comes with adjustable and foldable grooming arm with noose & loop and a storage basket

Key Benefits

  • 360 degrees access for easy bathing and drying
  • Drain hose allows you to easily direct drainage and you stay dry while bathing
  • Single Piece Construction

Hair dryer

Key Benefits

  • Fits from tiny to large breeds
  • New tech for noise reduction & Two options for heating temperature
  • Flexible hose can be expanded to 73 inches
  • Comes with 4 types of nozzles

Nail clippers

Key Benefits

  • Stainless steel
  • Safety stop prevents injury
  • Trimming your dog’s nails made easy
  • Sharp, durable trimmer for proper pet grooming

Nail grinders

Key Benefits

  • Whisper-quiet rotary tool for stress-free pet nail trimming
  • Adjustable safety guard helps ensure you don’t trim too far and captures filings for less mess
  • Works on all breeds of dogs with a powerful 2-speed design
  • Includes coarse stone, fine band, and 2 coarse bands

Scissors/shears

Key Benefits

  • Symmetrical craned handle
  • Blade made from Japanese Hitachi 440C Stainless Steel ensuring sharpness, hardness, smoothness, and durability
  • Carefully made by hand and passes strict quality control before shipping
  • The convex edges provide a smooth cut and cryogenically tempered material will keep them performing for years

Shampoo

Key Benefits

  • Colloidal Oatmeal and Organic Aloe Vera help combat skin irritation, promote healing, and re-moisturize sensitive, dry skin
  • This luxurious shampoo is soap-free and pH-balanced to clean and deodorize safely and thoroughly, leaving your pet’s coat and skin plush and smelling better than ever before
  • Will not wash off topical flea applications. Safe for all animals over 6 weeks old
  • This product contains no soap, gluten, DEA, parabens, synthetic dyes, sulfates, or phthalates, and is cruelty-free, for a better bath every time

Spray hose

Key Benefits

  • The Waterpik Pet Wand Pro professional grade dog shower has a unique wand shape that provides full coverage to wash dogs of all sizes and types,
  • Convenient one-handed operation makes bath time faster and easier for you and your dog
  • Contoured water combing spray provides maximum coverage and the power you need for shampoo removal, penetration of thick fur and double coats, and effective rinsing; targeted narrow spray – provides gentle cleaning and stress-free washing of sensitive areas

Towels

Key Benefits

  • Made with 80% polyester and 20% polyamide blend for softness and durability
  • Extremely absorbent and large enough to make drying quicker and easier
  • Unlike others, this microfibre dog drying towel has 2 pockets for easy grip
  • Easy to clean and can be conveniently washed in a machine using mild detergents

jump to basics | diet | grooming | health |

Health

It’s important to make sure that you’re giving your dog the best possible care, and you can’t always rely on the vet—even if they’re the best in the world—to give your dog the treatment they need.

Prevention is better than cure, and having a range of health products handy is a great way to keep your dog healthy and happy.

They’re also a great way to save you money on vet bills and help you avoid trips to the vet in the first place.

If you’re looking for ways to keep your dog healthy and happy, read on to learn all about the different types of products that can help with your dog’s health.

Anti-flea collar

Key Benefits

  • Provides 8 months of continuous flea and tick prevention
  • Works through contact, so fleas and ticks do not have to bite your dog to die
  • Veterinarian-recommended flea and tick prevention for dogs in a convenient, odorless, and non-greasy collar;
  • No need for messy monthly treatments
  • Starts to repel and kill fleas within 24 hours of the initial application
  • Helps treat and control sarcoptic mange and kills lice

Calming supplement

Key Benefits

  • Support calm, relaxation, and ease in a bold, beef-y chew
  • Each bite has natural calming herbs like chamomile, ginger, and melatonin that help Fido stay calm and collected
  • Helps your dog relax with soothing natural herbs like melatonin, chamomile, passion flower, ginger root, and the calming amino acids l-theanine and l-tryptophan
  • Promotes calmness during times of separation
  • May also help for travel, vet trips, fireworks, barking, licking, and other stressful times
  • Certified by the National Animal Supplement Council (NASC)
  • Made in the USA from premium, cold-pressed ingredients, and no added fillers

Dental chews

Key Benefits

  • For small dogs, 11 to 22 pounds:
  • Plant-based chew with 3-way performance that cleans teeth, freshens breath, and supports proper digestion
  • One chew daily reduces tartar and plaque, the oral causes of bad breath
  • Unique Z Shape allows the chew to reach front to back and everywhere in between
  • Addresses oral causes of bad breath to freshen breath over the short and long term with a significant improvement from day one

Dental spray

Key Benefits

  • Instantly eliminate bad dog breath
  • Tooth spray eliminates tartar, plaque and gum disease
  • Easiest to use & pets love the taste

Ear cleaner/treatment

Key Benefits

  • Stop your pet’s pain
  • Get rid of those nasty smells for good
  • Peace of mind with organic formula
  • Save money on vet visits

E-collar

Key Benefits

  • Patented soft cone-shaped e-collar made with foam-backed padded nylon
  • Velcro closures for custom fit, reversibility & easy on-off
  • Removable plastic stays to add structure when needed
  • Water resistant/repellent & easy to wipe clean with soap and water
  • Veterinarian tested and approved

Flea and tick spray

Key Benefits

  • Highly effective
  • Kills deer ticks which may transmit Lyme Disease
  • Effective repellency of mosquitoes
  • Easy and even application
  • Kills adult fleas and prevents flea development

Hip & joint supplement

Key Benefits

  • #1 Veterinarian Recommended
  • Your veterinarian may suggest Cosequin supplements if your dog is having difficulties climbing stairs, jumping into the car, or going for walks
  • Cosequin supplements are formulated to meet a variety of needs
  • Cosequin for dogs is available in a tasty chicken-flavored chewable tablet to help your dog maintain healthy joints and support joint mobility
  • Manufactured in the United States

Multifunctional supplement

Key Benefits

  • Premium ingredients and multivitamins that support physical performance, antioxidants, hip & joint, heart, immune, skin, liver, & gut health for dogs of all ages, breeds, and sizes
  • For animals with sensitive skin, this formula contains Cod Liver Fish Oil and Vitamin E for skin and coat health to help maintain normal moisture and Kaneka Q10 to help reduce oxidative stress
  • Contains no grain, corn, or soy derivatives!
  • Hip, joint & performance support
  • Promote healthy digestion and gut flora while supporting normal bowel function for dogs
  • Promote healthy cardiovascular function, support liver health, and enhance immune response

Nose balm

Key Benefits

  • Relieve your dog’s suffering and repair their damaged nose
  • See results within days
  • Highest quality organic and natural ingredients on the market

Palm balm

Key Benefits

  • 100% Natural Food-Grade waxes & oils to condition & protect your dog’s paws
  • Absorbs in seconds, which means no stains on carpets, floors, and clothing
  • Contains vitamin E & beeswax

Prebiotics supplement

Key Benefits

  • Flavorless and easy to mix into your dog’s wet or dry food
  • Support your dog’s digestive health and fight inflammation for overall wellness
  • Made in the USA with ingredients that are sustainable and traceable
  • Contains high-quality extra virgin olive oil that helps keep your dog’s skin moisturized and well-nourished
  • Contains acacia fiber, a natural and effective prebiotic

Probiotics supplement

Key Benefits

  • For the dietary management of puppies and adult dogs with diarrhea
  • Contains a probiotic to promote normal intestinal microflora
  • Helps reduce flatulence
  • Proprietary microencapsulation process for enhanced stability

Skin coat supplements

Key Benefits

  • Formulated to help support and promote a soft and shiny coat to support skin health and moisture
  • Rich in Omega-3s
  • 100% traceable and vet-approved functional ingredients and MSC-certified wild-caught salmon oil
  • Jars are 100% recyclable and don’t end up in a landfill

Styptic powder

Key Benefits

  • Quick, safe, and effective
  • This dry powder clots blood quickly
  • Styptic powder dries up liquid and moisture
  • Used by professional groomers on companion animals
  • Suitable for dogs, cats and birds

jump to basics | diet | grooming | health |

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